Firewalk Studios is headed by Tony Hsu, a lifelong gamer, seasoned leader, and champion of new IP development. Hsu was previously General Manager and Senior Vice President of the Destiny business unit at Activision, building a world-class product management and marketing team that ultimately launched the Biggest New IP in Gaming. He harnesses over 20 years of business and gaming experience to further the goal of building a world-class next-generation games studio.
Tony’s earliest memories involved loading cassette tape games onto a TRS-80 computer. Decades later, after thousands of hours of gaming on the Intellivision, NES, and almost every system since, he ended up working in investment banking in New York with a focus on games. There, he helped advise on M&A and financing for studios including Mythic Entertainment, Harmonix, and Bethesda Softworks.
In 2009, he joined Activision-Blizzard’s strategy team with a focus on developing new IP, and worked with Harold Ryan and Bungie to advocate for and establish the original publishing agreement for Destiny. In a finance and strategy role, Tony then helped launch Call of Duty: Black Ops and Call of Duty: MW3, the Skylanders franchise, and initial work with Tencent that would later lead to both co-publishing and a strategic investment.
As General Manager and Senior Vice President for Destiny, Tony built and led a new internal Activision team responsible for Destiny’s strategic franchise plan, product management, and marketing roadmap. Alongside Bungie and forging partnerships with Sony and Red Bull, the team launched Destiny to a record-breaking $500 million in Day One sales in September 2014, becoming the most talked-about game for 50 of 52 weeks following its release. He managed the launch of the critically and financially successful Destiny: The Taken King expansion and later took on the role of CFO of Activision Publishing before joining Firewalk Studios.
Hsu obtained his MBA from The Wharton School of the University of Pennsylvania. He is an avid 80’s music junkie and also once made an appearance on the 90’s iteration of GamePro: The TV Show.
Game(s) that got me into gaming: TRS-80 Pinball, Mega Man 2, Phantasy Star Online, and Katamari Damacy.