Why Bungie’s Former CEO Is Building a New Kind of Video Game Company

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Every year, video games get more immersive, with better graphics and more intricate gameplay thanks to technological advancements. But there’s another side that goes into the making of video games — the human side.

The video game industry is notorious for the pressure placed on its workers. Behind every highly anticipated video game release, there are thousands of hours of high-stress labor. Certain aspects of this, like “crunch” or the treatment of contract workers, have been highly publicized. Books like “Blood, Sweat, and Pixels” have been written about the topic. It’s gotten to the point where even people who don't play video games have heard the stories.

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